Spanx For Men launches in the UK

Every girl knows and probably owns a Spanx. It's probably considered one of the best brands to give you that tight tummy with virtually no work involved.

Well now your boyfriend can have a firm flat tummy too. Founder of Spanx, Sara Blakely, said: "We applied our 10 years of knowledge and expertise in compression fabrics and transforming the body to this first-of-its-kind collection for men."

Blakely adds, "The men in my life, and in Hollywood, have been asking me to make Spanx for men for years, so I was inspired to create comfortable and powerful undershirts that provide instant gratification without gimmicks. It's your favourite t-shirt without your least favourite part... love handles."

The cotton compression tee shirt brags about comfort all while improving one's posture. There's even a cotton comfort brief. I am not sure what man wants a spanx for his "johnson" but ... MAYBE?

 

 

 

 

 

 

 

 

 

 

 

 

 

Take a look at the launch photos featuring a Simon Cowell lookalike and the Spanx superheroes. Spanx for Men launched exclusively for UK retailer, Selfridges, at Marble Arch in London.

(photo credit: Samir Hussein/Getty Images Europe)